CategoryAmenity Wars

• 90% Of U.S. Homes Have Air Conditioning
• Air Conditioning Has Morphed From A Luxury To A Basic Amenity
• The Sun Belt To Snow Belt Migration Pattern Has Already Begun

• ADUs Comprise Nearly One In Five Homes Built In California
• The Development Of ADUs Is Hampered By Owner Occupancy Requirements
• ADU Added To Stock Have Limited Impact On Character Unlike Multi-Family

• Pool construction has fallen 49% since its peak in 2021
• Demand surged because of the pandemic changes
• Falling home sales slowed demand